Zoda Design Blog
You need a video on your website!
Do you have a video on your website? If you do not, you need one! Videos are a great way to introduce your company to viewers, and is particularly useful when people are visiting your website for the first time. Not only will they stay to watch the video, but it will be the personal touch they need to stay on your website and learn more about what you can offer them.
More than 90 percent of consumers access video content on the web.
It’s true – video content is getting more and more popular. Nobody wants to see just images and text anymore – and there’s no reason why they should. With internet speeds climbing daily and people having access to information at their fingertips 24/7, it’s hard to imagine they would want the same old, same old.
It puts a human face to a brand.
Nobody wants to feel like just another number when they decide to purchase from a company. They want that personal touch, and a video that allows them to see a real human being can really help with that. Not only do they hear your message, but they see your body language as well – this helps people really get a feel for who you are.
It helps your SEO.
The folks over at Vital Design said it best:
YouTube is the second largest search engine in the world, and Google, the largest search engine, owns them. Every keyword that you’re targeting for your website can be an opportunity for video. The best part for marketing directors is that Google now displays video in their search results, boosting your chances of being found for certain keywords.
So… to wrap it up… What are you waiting for? Give us a call today to talk about adding a video to your website!
Owner & Web Developer
Jessica Kelley is a web developer from Flint, MI, and is also the president/owner of Zoda Design. She has a Bachelor's degree in education from Eastern Michigan University, and a Masters of Library and Information Science from Wayne State University. She has been doing web design as a hobby since 1999 and finally decided to do it professionally in 2012. What to chat? Shoot her an email.